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6 responses to “Mass Media Retirement Hype: Hurting 401k Investors and Increasing Plan Sponsor Fiduciary Liability?”

  1. Roger Wohlner

    Rules of thumb or averages are a bare bones starting point in retirement planning. Each investor is unique and will have unique needs in retirement. This is a complex task and is an ongoing event rather than a one-time event. Ideally folks will establish a target and track their progress against that target. Along the way the target should be reviewed at least annually and adjusted as needed. Likewise with retirement accumulation strategies. Articles about retirement planning are useful as long as they stress the fact that the the “rules” are unique and different for each and every one of us.

  2. Rich and Co.

    There is a simple and probably insurmountable obstacle here – “If it bleeds it leads.” Our brains just don’t pay attention to much other that what triggers fear. Fox News has proven the “feed the fear” format for all media and made billions doing it.

    Human nature.

    We actually proposed a “fact checking” program to PSCA last year. A consortium of stakeholders in the system would make sense.

  3. Chuck Epstein

    As noted, most reporters have no professional experience, plus they fall prey to PR people, advisors who never admit mistakes, journalistic conformity and the need to churn out stories. All of this lowers the quality of financial journalism and adds to the clutter. Any stories about retirement must address the changing relationships between employers and employees and the new reality that Americans have a high probability of facing a lower standard of living in retirement. That’s not upbeat news, but we are seeing it daily.

  4. Dave Ehrenthal

    I read the referred-to article a couple of weeks ago and I do not dispute the technical issues raised by all of you, I thought, however, the article did a good job of conveying the importance of returns in the last ten years before an individual retires and the affect a bad equity market can have on meeting retirement objectives established years before based on what seemed to be reasonable return assumptions in that last time segment. Therefore, placing too much equity in the Transition life-stage and depending on high returns in the last 5-10 years can be very risky. I also thought William Bernstein’s short quote was helpful for investors to read since this point of view is fairly absent from the air waves.

  5. Rob Thomas

    News is rapidly becoming views. No longer do many news organizations have resources or desire to do real in-depth reporting. Add to that blogs, bloggers, news aggregators and internet noise and it becomes important all assumptions are challenged before being believed. Investing is hard to keep simple as well.

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