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Tag "loss aversion"

Gamification Tips for 401k Education

    Gamification Tips for 401k Education

Before you scorn the use of badges, remember, the company match is the ultimate badge. If you meet a minimum savings goal, the company awards you a “badge” of a matching contribution.

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What Bagels, Loss Aversion, and Reframing the Company Match Can Show the 401k Fiduciary About How to Help Employees Save More Money for Retirement

    What Bagels, Loss Aversion, and Reframing the Company Match Can Show the 401k Fiduciary About How to Help Employees Save More Money for Retirement

If it is true the fear of loss motivates people more than the offer of a gain, then the traditional 401k company match framework is designed improperly. Currently, employees are promised a reward for contributing in their 401k plan. Think of this as the carrot urging people to save for their retirement. What if, instead of using a carrot, plan sponsors reframe the “match” in terms of a stick?

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FiduciaryNews Trending Topics for ERISA Plan Sponsors: Week Ending 5/9/14

RetirementCare coming soon? Fee Policy Statement coming soon? Behavioral smacks MPT.

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